Wendy Ferrill was named the vice president of Worldwide Sales of Best Western® Hotels and Resorts in October 2012. Ferrill is responsible for relationship management strategy and business development.
Ferrill joined Best Western in 2008 as managing director of Worldwide Sales. During her tenure, she has been instrumental in change management for the worldwide sales organization, which has led to significant revenue growth for the brand.
In 2012, Ferrill was named one of the ”Top 25 Extraordinary Minds in Sales and Marketing” by Hospitality Sales and Marketing Association International.
Ferrill attended the University of Arizona. Her 25 years of sales–leadership experience includes time at Wyndham International, Remington Hotels and Destination USA.