Mike Muir is Vice President, North American Development for Best Western International. An industry veteran with more than 25 years of hotel development and franchising experience, Muir brings his expertise in strategic growth, new construction, and rapid development to the Best Western brand.
As one of the founders of U.S. Franchise Systems, Muir helped launch and develop two outstanding hotel and franchise brands; Microtel Inn and Suites and Hawthorn Suites. Muir has also worked with Holiday Inn Worldwide and most recently the Wyndham Hotel Group, and has a proven track record of growing new and established brands in the midscale market, including extended stay products.
Muir is also a board member of the Extended Stay Council for the American Hotel and Lodging Association.