Best Western Rewards Members To Donate Points for Haiti Relief Effort
Members of Global Frequency Program Can Make a Difference through World Vision, Best Western Hotelier and Employee Efforts Underway
PHOENIX (January 15, 2010) – Best Western International today announced that Best Western Rewards members can now contribute rewards points to the massive relief effort currently underway in the devastated nation of Haiti. Frequency program members can go to www.bestwestern.com/haitirelief to make a donation of 5,000 points, which translates to $20, or more to World Vision, Best Western’s official charity partner. Similar efforts are underway in Best Western regions globally.
Best Western hoteliers will also be able to donate via their monthly member statements to relief efforts being implemented by World Vision, and employees of Best Western International will be able to donate cash and vacation time.
In addition, on behalf of the Best Western membership, Best Western’s North American Development team made a substantial donation yesterday through World Vision, in support of the Best Western hotelier that was about to break ground in Port-au-Prince.
“Our hearts go out to the people of Haiti, to our associates there and to their loved ones” said David Kong, President and CEO of Best Western, and current Chairman of the American Hotel and Lodging Association. “We are rallying at the hotel, employee, and guest levels to contribute to this critical humanitarian mission.”
ABOUT BEST WESTERN INTERNATIONAL
Best Western International is THE WORLD'S LARGEST HOTEL CHAIN®, providing marketing, reservations and operational support to over 4,000* independently owned and operated member hotels in 80* countries and territories worldwide. An industry pioneer since 1946, Best Western has grown into an iconic brand that hosts 400,000* worldwide guests each night. Equally committed to the business and leisure traveler, Best Western recently embarked on a mission to lead the hotel industry in customer care. World Vision is the charity of choice for Best Western in building the world's largest family, with our hotels and staff sponsoring children in need around the globe. Our partnerships with AAA/CAA, Michael Waltrip Racing and Harley-Davidson help guests make the most of every trip. For the fastest way to a free night, join Best Western Rewards®, the only hotel frequency program that's truly global. For more information or to make a reservation, please visit www.bestwestern.com
*Numbers are approximate and can fluctuate.