BEST WESTERN REWARDS MEMBERS TO DONATE POINTS TO AID CHILE
PHOENIX (March 4, 2010) –Best Western International’s North American office today announced that members of Best Western Rewards, the company’s global frequent-stay program, can donate Rewards points to disaster relief efforts underway in Chile.
Rewards program members can go to www.bestwestern.com/chilerelief to donate in 4,500-point increments. Every 4,500 points equals a $15 donation to World Vision, Best Western’s official charity partner.
“We are saddened to see the devastation of this latest natural disaster, and are giving our loyal guests the opportunity to show their generosity during this critical time,” said David Kong, president and CEO of Best Western, and current chairman of the American Hotel & Lodging Association.
Best Western has five hotels in Chile, including three in Santiago, one in Punta Arenas and another in Vina Del Mar. None sustained major damage, and all are fully operational.
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Best Western International is THE WORLD'S LARGEST HOTEL CHAIN®, providing marketing, reservations and operational support to over 4,000* independently owned and operated member hotels in 80* countries and territories worldwide. An industry pioneer since 1946, Best Western has grown into an iconic brand that hosts 400,000* worldwide guests each night. Equally committed to the business and leisure traveler, Best Western recently embarked on a mission to lead the hotel industry in customer care. World Vision is the charity of choice for Best Western in building the world's largest family, with our hotels and staff sponsoring children in need around the globe. Our partnerships with AAA®/CAA®, Michael Waltrip RacingTM and Harley-Davidson® help guests make the most of every trip. For the fastest way to a free night, join Best Western Rewards®, the only hotel frequency program that's truly global. For more information or to make a reservation, please visit www.bestwestern.com
*Numbers are approximate and can fluctuate.