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BW TRIPLES POINTS WITH FALL PROMOTION

9/24/2012

BEST WESTERN TRIPLES POINTS WITH FALL PROMOTION

Stay Twice, Earn Double Rewards, Book on Bestwestern.com, Earn Triple

PHOENIX (Sept. 24, 2012) – Best Western International, THE WORLD’S BIGGEST HOTEL FAMILY®, is helping Best Western Rewards® members earn a free hotel night even faster. Now through November 18, members earn double rewards points for their second qualified stay when they register at www.bestwestern.com/fall. As an added incentive, members who book their stays at the newly-redesigned www.bestwestern.com will earn triple points.

Best Western Rewards elite members can earn the bonus up to four times; base program members can earn the bonus twice.

”Fall is when business travelers hit the road again after summer break, and we recognize that collecting points for future travel is essential to these people on the go,” said Dorothy Dowling, senior vice president of marketing and sales for Best Western International. ”Because we care about what is important to our guests, our fall promotion is geared to help them earn a free night even faster.”

As an added bonus, members who pay for two qualified stays with a Best Western Rewards® MasterCard® credit card will earn a one-time 1,000 points bonus.

Best Western Rewards is one of the industry’s most generous rewards programs. It has the lowest redemption thresholds for awards, and is one of few loyalty programs that is truly international. With more than 4,000* locations in 100* countries, Best Western makes it easy for members to earn points that can be redeemed for global free room nights with no blackout dates, the Best Western Travel Card®, dining, shopping and entertainment gift cards, gas cards, airline/partner rewards and more. Best Western’s Status Match...No Catch® program will match members’ elite status in any other hotel loyalty program free of charge. Consumers who are not members of Best Western Rewards can sign up for the free program and register for the promotion at www.bestwestern.com/fall.


ABOUT BEST WESTERN INTERNATIONAL, INC.
Best Western International, Inc., headquartered in Phoenix, Ariz., is a privately held hotel brand made up of more than 4,000* BBEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN PREMIER® hotels in more than 100* countries and territories worldwide. Now celebrating 66 years of hospitality, Best Western welcomes hundreds of thousands of guests nightly. Best Western provides its hoteliers with global operational, sales, marketing and promotional support, and online and mobile booking capabilities. More than 15 million travelers are members of the brand’s award-winning loyalty program Best Western Rewards® , one of the few programs in which members earn points that never expire and can be redeemed at any Best Western hotel worldwide. The brand’s partnerships with AAA/CAA, racecar driver Michael Waltrip, and Harley-Davidson® provide travelers with exciting ways to interact with the brand. Best Western in 2011 was named AAA’s and CAA’s Hotel Partner of the Year and www.bestwestern.com was named the 2011 Compuware Best of the Web Gold award winner. For more information or to make a reservation, please www.bestwestern.com.

*Numbers are approximate and may fluctuate.