A 34-year veteran of the tourism industry, Beth Campbell was elected to the Board in 2008 and served as its chairman in 2010. Campbell represents the interests of Best Western owners in the brand’s District II, which includes the northwestern United States, Alaska and Canada’s western provinces.
Before being elected to its Board of Directors, Campbell had a distinguished career with Best Western. She chaired the brand’s Marketing Advisory Committee and served as a governor for 15 years, representing hotel owners in southeastern British Columbia.
For more than three decades, Campbell has owned and operated the BEST WESTERN PLUS Inn at Penticton, a Two-Diamond resort–style property in Penticton, British Columbia.
Campbell has a strong background in municipal and provincial government. She spent nearly 15 years as mayor and city council member for the city of Penticton. Campbell recently served as vice chairwoman of the Provincial Capital Commission and spent five years as vice chairwoman of Tourism British Columbia, the organization responsible for marketing the Super, Natural British Columbia® brand to the world.
Campbell recently completed a six-year term on the board of FortisBC, an electric utility based in Kelowna, British Columbia.
Also active in her local tourism industry, Campbell is past president of Penticton’s hotel association and Chamber of Commerce. She recently received the Chamber’s Business Leader of the Year Award.