BEST WESTERN INTERNATIONAL OFFERS GUESTS DOUBLE REWARDS, CHANCE TO WIN 1 MILLION BEST WESTERN REWARDSSM POINTS AND SOUTHWEST AIRLINES FLIGHTS
PHOENIX (Feb. 17, 2009) – Best Western is offering double points, miles or credits for Best Western RewardsSM members who stay this spring. THE WORLD’S LARGEST HOTEL CHAIN® is sweetening the offer with a sweepstakes that gives entrants the chance to win 1 million Best Western Rewards points – good for up to 125 free nights at more than 4,000 Best Western hotels worldwide.
“At a time when consumers need it most, we’re rolling out promotions and sweepstakes that help travelers make the most of today’s travel budgets, and build up points for free travel in the future,” said Dorothy Dowling, Best Western’s senior vice president of marketing and sales.
To earn double rewards, guests must register for the promotion at www.bestwestern.com/spring and stay at least two nights between February 15 and April 5, 2009. Nights need not be consecutive to earn double points.
In addition, promotion participants can earn 250 bonus points – up to 500 points – each time they book their hotel online at www.bestwestern.com.
All Best Western Rewards members who register for the promotion are automatically entered in the million points sweepstakes.
Best Western Rewards members who have chosen Southwest Rapid Rewards® as their earning preference and register through www.bestwestern.com/swspring will earn double Rapid Rewards credit – one credit per stay – when they stay two or more nights during the promotional period. They also will be automatically entered in a sweepstakes to win six roundtrip tickets on Southwest Airlines. Rapid Rewards members must register for the program at www.bestwestern.com/swspring.
Best Western Rewards is one of the hotel industry’s most generous rewards programs and one of few that is truly international. With more than 4,000 locations in 80 countries, Best Western makes it easy for members to earn points that can be redeemed for global free room nights with no blackout dates, dining, shopping and entertainment gift cards, gas cards, airline miles and more. Program members can book their award nights and purchase travel at www.bestwestern.com.
To be eligible for the promotion, guests must register at www.bestwestern.com/spring, reside in North America, South America, China or Asia and be members of Best Western Rewards. Those who are not already members may join the program prior to or during their first stay. Membership is free.
ABOUT BEST WESTERN INTERNATIONAL
Best Western International is THE WORLD'S LARGEST HOTEL CHAIN®, providing marketing, reservations and operational support to over 4,000* independently owned and operated member hotels in 80* countries and territories worldwide. An industry pioneer since 1946, Best Western has grown into an iconic brand that hosts 400,000* worldwide guests each night. Best Western's diverse property portfolio, its greatest strength, stems from a business model designed to give owners maximum flexibility to address market-specific needs. Equally committed to the business and leisure traveler, Best Western recently embarked on a five-year mission to lead the hotel industry in customer care. Since 2004, Best Western has served as the Official Hotel of NASCAR®. For more information or to make a reservation, please visit www.bestwestern.com.
*Numbers are approximate and can fluctuate.