Ron Pohl is Senior Vice President and Chief Operating Officer for Best Western® Hotels & Resorts. He joined the brand in 2007, serves on the company’s executive committee and leads the brand’s operations and development efforts for North America and Asia. Pohl’s responsibilities include key departments within the hotel company, including customer care, member services, revenue management, education and training, design, supply, and global quality assurance. He was instrumental in repositioning the three core brands, Best Western®, Best Western Plus® and Best Western Premier® as well as launching the newest brands: Vīb®, Glō℠, BW Premier Collection® and the SureStay℠ Hotel Group.
Prior to joining Best Western, Pohl spent 25 years with Boykin Management Company and Marriott Corporation. With Boykin, he served in a number of senior-level positions in the areas of marketing, sales, and revenue management, and ultimately Senior Vice President of Operations. Pohl earned awards for sales leadership, website development, and outstanding customer service.
He currently serves on the American Hotel & Lodging Association’s Board of Directors and previously served on the board of directors for the Convention & Visitors Bureau of Greater Cleveland.
Pohl is the recipient of the prestigious 2016 American Hotel & Lodging Educational Institute Arthur Landstreet Award.