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Awards and Accolades

It is a testament to Best Western's commitment to excellence in providing quality and service to both customers and travel partners that the brand continues to receive more industry accolades than any other brand.


Leader in Business Travel

Business Travel News


Top 3 for 3 Years
Best Western Plus® and Best Western® ranked in the top three upper-mid-price and mid-price hotel brands for three years in a row.

Commitment to Quality and Service

Trip Advisor Logo

TripAdvisor Certificate of Excellence
1,849 Best Western branded hotels worldwide have received a TripAdvisor Certificate of Excellence, resulting in nearly 60 percent of properties honored with this distinction.

AAA Travel Partner


Lodging Partner of the Year, 8th Year

Dynatrace Award

“Best of the Web” Gold Award Recipient
Best Western received gold Best of the Web Awards from Dynatrace each year for the past five years.

HSMAI Adrian Awards Logo


Adrian Award Recipient
Best Western received a record 50 Adrian Awards from the Hospitality Sales and Marketing Association International (HSMAI), continuing its reign as a leader among its competitors.

Travel Weekly Magellan Award


Travel Weekly Magellan Award Recipient
Best Western received 32 Travel Weekly Magellan Awards, a recognition that honors the best in travel and salutes outstanding travel professionals.

Award Winning Guest Loyalty Program

Business Travel News


Top Ranked Guest Loyalty Program for Four Consecutive Years
U.S. News & World Report

Loyalty 360 Logo


Top Guest Loyalty Program
Loyalty360 Awards