PHOENIX (December 14, 2015) – Best Western® Hotels and Resorts announced that its board of directors has elected Terry Porter as board chairman for 2016. Porter was elected to the Board in November 2013 to represent the interests of Best Western hoteliers in the brand's District I, which includes Arizona, Colorado, Kansas, Missouri, Nebraska, New Mexico, Utah and Wyoming. Porter previously served as vice chairman. Director Terry Bichsel will serve as vice chairman and Director James Cosgrove will serve as secretary-treasurer.
Before being elected to the board of Directors, Porter was a brand governor representing hoteliers in central and southern Utah, including the area surrounding Bryce Canyon National Park. Porter has owned and operated the Best Western PLUS Town & Country Inn in Cedar City, Utah, since 1989.
“Mr. Porter brings tremendous passion, integrity, and dedication to the role of board chairman,” said Best Western President and CEO David Kong. “He has more than three decades of experience with our brand, and I have no doubt he will guide us through what will be an extraordinary year ahead. With our monumental brand refresh, continued roll-out of our new global digital platform, and exciting new offerings for today’s travelers, 2016 promises to be a year to remember for Best Western.”
“This is an incredible time to serve as board chairman, and I am humbled to have the opportunity,” said Terry Porter, chairman of the board for Best Western Hotels and Resorts. “As we celebrate our 70th birthday this year, the Board will remain focused on enhancing our brand, delivering exceptional service to our guests, and driving more revenue to our hoteliers.”
Porter takes a personal interest in his business and his community. He served on the boards of the Utah Travel Council, Cedar City Motel Association, Utah Shakespearean Festival and various Cedar City committees. He is also a participating member of the American Hotel & Lodging Association, Asian American Hotel Owners Association, Utah Hotel and Lodging Association, and Iron County Lodging Association.
ABOUT BEST WESTERN HOTELS & RESORTS
Best Western® Hotels & Resorts headquartered in Phoenix, Ariz., is a privately held hotel brand with a global network of 4,100* hotels in more than 100* countries and territories worldwide. Best Western offers seven hotel brands to suit the needs of developers and guests in every market: Best Western®, Best Western Plus®, Best Western Premier®, Executive Residency by Best Western℠, Vīb ®, BW Premier Collection® and GLō℠. Now celebrating 70 years of hospitality, Best Western provides its hoteliers with global operational, sales and marketing support, and online and mobile booking capabilities. More than 26 million travelers are members of the brand’s award-winning loyalty program Best Western Rewards®, one of the few programs in which members earn points that never expire and can be redeemed at any Best Western hotel worldwide. The brand’s partnerships with AAA/CAA, Minor League Baseball, and Harley-Davidson® provide travelers with exciting ways to interact with the brand. Best Western continues to set industry records regarding awards and accolades, including Business Travel News naming Best Western as the best midscale hotel brand in 2014 and Best Western Plus as the best upper mid-price hotel brand in 2014 and 2015, four consecutive Compuware Best of the Web gold awards for best hotel website, and seven consecutive AAA/CAA Hotel Partner of the Year awards. Nearly sixty percent of Best Western branded hotels earned a TripAdvisor Certificate of Excellence award in 2015.
* Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.