Hartford Hotel, BW Signature Collection Opens in CA

BEST WESTERN® HOTELS & RESORTS WELCOMES A NEW BW SIGNATURE COLLECTION® BY BEST WESTERN HOTEL IN SOUTHERN CALIFORNIA

The Hartford Hotel, BW Signature Collection by Best Western, opens in Rosemead, California

Rosemead, California (August 6, 2018) – Best Western Hotels & Resorts today announced the opening of its newest upper-midscale property, Hartford Hotel, BW Signature Collection by Best Western, in Rosemead, California. The new-build hotel features the unique style and personality that are hallmarks of the BW Signature Collection by Best Western brand, while bringing travelers the small town charms of Rosemead, as well as the famous sights and entertainment options of the Los Angeles area.

“BW Signature Collection by Best Western continues our brand’s rich history of providing guests with exclusive and local hotel experiences around the world,” said Ron Pohl, Senior Vice President and Chief Operations Officer for Best Western Hotels & Resorts. “Guests at the newly-built Hartford Hotel, BW Signature Collection by Best Western, in Rosemead, California, are sure to enjoy the property’s boutique accommodations and custom features that will make their trip to this global destination a memorable one.”

At this brand-new hotel, elegant design is combined with comfort and convenience to create the perfect Southern California experience. A vaulted ceiling and wood panel fireplace in the lobby greet guests as they first enter the stylish hotel. All 57 guest rooms and six suites feature a stylish, contemporary design in rich hues of red, gray and white, with warm wood accents. For discerning guests of this new hotel, the bathrooms feature organic, environmentally-friendly beauty products.

In addition to standard amenities such as coffee makers, microwaves and mini-refrigerators, each room also comes equipped with thoughtful extras like a hot water kettle, Chinese tea and cozy slippers. Guests will enjoy the complimentary hot breakfast, featuring a wide array of popular American and Asian fare, daily refreshments in the breakfast room and complimentary wireless internet.

The prime location of the Hartford Hotel, BW Signature Collection by Best Western, makes it a sought-after lodging choice for guests coming to the area to visit Downtown Los Angeles, Hollywood, Universal Studios Hollywood™, Old Town Pasadena, Santa Monica, Disneyland®, and many of the other popular tourist spots.

“Travelers who are looking for a hotel that offers a stay representative of the area, instead of a cookie-cutter hotel experience, will appreciate the Hartford Hotel, BW Signature Collection by Best Western,” said Stanley Chang, general manager of the Hartford Hotel, BW Signature Collection by Best Western. “Our thoughtfully-designed hotel, with its own unique identity, provides guests with the quality and service they expect, while also offering outstanding value and convenience to all of the marquee locations of Southern California.”

Reservations may be booked by calling 1(800) 827-8298 or by visiting BestWestern.com.


About Best Western® Hotels & Resorts:

Best Western Hotels & Resorts headquartered in Phoenix, Arizona, is a privately held hotel brand with a global network of 4,200* hotels in more than 100* countries and territories worldwide. Best Western offers 11 hotel brands to suit the needs of developers and guests in every market: Best Western®, Best Western Plus®, Best Western Premier®, Vīb®, GLō®, Executive Residency by Best Western®, BW Premier Collection® by Best Western, and BW Signature Collection® by Best Western; as well as its recently launched franchise offerings: SureStay® Hotel by Best Western, SureStay Plus® Hotel by Best Western and SureStay Collection® by Best Western. Now celebrating more than 70 years of hospitality, Best Western provides its hoteliers with global operational, sales and marketing support, and award-winning online and mobile booking capabilities. Best Western continues to set industry records regarding awards and accolades, including 66 percent of the brand’s North American hotels earning a TripAdvisor® Certificate of Excellence award in 2018, Business Travel News® ranking Best Western Plus and Best Western number one in upper-mid-price and mid-price hotel brands, and Fast Company honoring Best Western Hotels & Resorts with a spot in the Top 10 Most Innovative Companies in the Augmented Reality/Virtual Reality category. Best Western has also won nine consecutive AAA®/CAA® Lodging Partner of the Year awards, recognizing the brand’s commitment to providing exceptional service and great value to AAA/CAA’s nearly 58 million members in the U.S. and Canada. Best Western-branded hotels were top ranked in J.D. Power’s 2017 North America Hotel Guest Satisfaction Index Study - ranking first in breakfast (food and beverage category) for midscale; and second in overall guest satisfaction. Over 35 million travelers are members of the brand’s award-winning loyalty program Best Western Rewards®, one of the few programs in which members earn points that never expire and can be redeemed at any Best Western-branded hotel worldwide. Best Western’s partnerships with AAA/CAA and Google® Street View provide travelers with exciting ways to interact with the brand. Through its partnership with Google Street View, Best Western is the first major company of its size and scale to launch a virtual reality experience for customers, setting a new industry standard and reinventing how guests view hotels.

* All Best Western and SureStay-branded hotels are independently owned and operated.

* Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.