BEST WESTERN® HOTELS & RESORTS INVITES TRAVELERS TO HIT THE ROAD TOGETHER THIS HOLIDAY SEASON
Loyalty Members Can Earn a Free Night Voucher with Special Rewards Offer
Phoenix, Arizona (November 24, 2020) – Best Western® Hotels & Resorts is making it easier for Best Western Rewards® (BWR®) members to Hit the Road Together this winter with its latest promotion. Starting today and valid through January 31, 2021, members of the award-winning loyalty program who complete two separate stays will earn a Free Night Voucher towards their next stay.
Best Western Hotels & Resorts launched its Hit the Road campaign earlier this year to help guests get back out on the open road for short-haul getaways, road trips and staycations. The campaign was designed to alleviate the strain of travel costs by offering exciting rewards promotions at Best Western-branded properties.
“The holiday season is a time to reconnect with friends and family,” said Dorothy Dowling, Senior Vice President and Chief Marketing Officer for Best Western Hotels & Resorts. “These connections are more important than ever as we all emerge from a turbulent and challenging year. When guests are ready to travel again, we are ready to welcome them and are proud to provide a safe place to stay. We are hopeful that the rich rewards offered through our Hit the Road Together promotion will allow travelers to spend quality time with their loved ones and enjoy a much-needed break this winter.”
This announcement is the latest example of Best Western’s commitment to supporting its guests through the COVID-19 health crisis. Best Western was the first in the industry to extend loyalty status to its BWR members whose travel plans have been greatly impacted by travel restrictions and cancellations resulting from the COVID-19 pandemic. Additionally, the company launched an industry-leading cleaning program, We Care CleanSM, which delivers an enhanced commitment to keeping guests safe and healthy when staying at Best Western-branded hotels across North America.
Best Western Hotels & Resorts has transformed into a vibrant hospitality company with 18 distinct brand offerings across every market segment from economy to luxury. In recent years, the company has revitalized its properties across North America as owners invested a staggering $2 billion in property improvements and renovations. Best Western’s commitment to innovation and improvement has enabled the company to achieve record RevPAR Index, unrivaled industry recognition and unprecedented guest satisfaction.
For more information on BWR or to sign up, please visit BestWestern.com/Rewards. Visit travelcard.bestwestern.com for complete Best Western Travel Card terms and conditions.
About Best Western® Hotels & Resorts:
Best Western Hotels & Resorts headquartered in Phoenix, Arizona, is a privately held hotel brand within the BWH Hotel Group® global network. With 18 brands and approximately 4,700 hotels in over 100 countries and territories worldwide*, BWH Hotel Group suits the needs of developers and guests in every market. Brands include Best Western®, Best Western Plus®, Best Western Premier®, Executive Residency by Best Western®, Vīb®, GLō®, Aiden®, Sadie®, BW Premier Collection® and BW Signature Collection®. Through acquisition, WorldHotelsTM Luxury, WorldHotels Elite, WorldHotels Distinctive and WorldHotels Crafted collections are also offered. Completing the portfolio is SureStay®, SureStay Plus®, SureStay Collection® and SureStay StudioSM franchises**. For more information visit www.bestwestern.com, www.bestwesterndevelopers.com, www.worldhotels.com and www.surestaydevelopers.com.
* Numbers are approximate, may fluctuate, and include hotels currently in the development pipeline.
**All Best Western, WorldHotels and SureStay branded hotels are independently owned and operated.