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Guest Rooms & Rates
Best Western has a proud history of providing great service in fantastic hotels. And this fine accommodation has a proud history of giving warm welcomes and fond farewells...over three Centuries' worth in fact! In the historic market town of Swaffham, Best Western George Hotel is an ideal base to explore the beautiful North Norfolk coast from, and puts guests right at the heart of England's East. Sandringham is a delightful drive away, but if you want a 'right royal' service back at the hotel, you're more than welcome to enjoy lunch or dinner in the superb Green Room restaurant... or if you prefer, take afternoon tea in the lounge. Saturdays are the highlight of the week for shoppers, with the hustle and bustle of a traditional local market directly opposite the 16th Century coaching inn-turned-hotel, giving you a true taste of English country life.
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Pets allowed with Restrictions 10.00 GBP per pet per night, not in public areas.
“Overnight stay at the George”
Bedford, United Kingdom on 13-Jun-17
We stayed overnight as a base to do some sightseeing in Norfolk. The accommodation in a twin room was very comfortable and clean. Free parking was available for guests. We had a most satisfying...
We stayed in a twin room for one night when visiting family near Swaffham. The room was comfortable and clean.
Reception staff friendly and helpful.
My only criticism would be that the shower in the...
My husband and I stayed here for a nearby wedding over the weekend. It is a very pleasant hotel with easy access to the town and a no fuss parking regime - excellent for stress levels : ) rooms were...