Visit Beautiful Northern Wisconsin – Best Western Hotels


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Northern Wisconsin Tour

Apostle Islands to Island City & Eagle River

This may also be known as the Wisconsin Water Tour. We'll move from the shores of Lake Superior and the Apostle Islands National Lakeshore to Island City and the World's Largest Chain of Freshwater Lakes surrounding Eagle River. This is an incredibly scenic tour of northern Wisconsin.


Set on the southern shore of Lake Superior, the city of Superior is set in northwestern Wisconsin and forms one part of the Twin Ports metropolitan area.

Must See
Since this lovely lakeside town is name for the lake itself, visitors are encouraged to set out on Lake Superior – the largest freshwater lake in the world. Superior travelers may swim, fish, or kayak from one of 16 parks in Douglas County. Your first stop? Wisconsin Point.

Local Guide
Superior is also busting with attractions and cultural sites looking to find a spot on your itinerary. Check out the S.S. Meteor Maritime Museum, the Old Firehouse & Police Museum, and the Douglas County Historical Society. Tour historic homes like the Glensheen Mansion and Fairlawn Mansion, or stop by the unique A World of Accordions Museum.

This is the Badger State; meaning outdoor fun is plentiful. See Big and Little Manitou Falls at Pattison State Park, or hike the 16-mile North Country National Scenic Trail in Brule River State Forest. Hunting, fishing, wildlife viewing, and winter activities are found in spots like the Douglas County Wildlife Area, and the Superior Municipal Forest.


Also found on Lake Superior, Ashland is set on the southern shore of Chequamegon Bay. Take State Route 13 out of Superior and stick to the coast on your roughly 100-mile trip to Ashland – stopping first at the Apostle Islands National Lakeshore.

Must See
Operated by the National Park Service, the Apostle Islands National Lakeshore is a collection of 21 islands off the northern shoreline of Wisconsin. The 70,000-acre site is packed with historic lighthouses, awesome sea caves, great wildlife viewing, and plenty of fishing and outdoor recreation.

Local Guide
There is plenty to do in Ashland proper as well. Visit the Ashland Historical Museum, the Northern Great Lakes Visitor Center, and Ashland City Hall – found on the National Register of Historic Places.

Ashland’s impressive parks include the 100-acre Prentice Park, plus public beaches at Bayview Park, Kreher Park, and Maslowski Beach.


From Ashland, follow US-2 E and U.S. Route 2 southeast to Minocqua – known as The Island City and found just north of Tomahawk.

Must See
One of the best parts of a road trip is stopping for lunch and shopping and a quaint downtown setting. Downtown Minocqua, set on what is known as The Island, features local restaurants, taverns, and shops – plus the Minocqua Museum.

Local Guide
Minocqua calendar overflows with unique events like the Festival Aurora Borealis, the Annual Beef-a-Rama, and the Christmas Cookie Walk. Other festivities in Island City include the Pumpkin Tree Festival, the After Loon Delight Craft Show, and the Spring Arts & Crafts Show.

Visit in winter for all manner of skiing, tubing, ice fishing, and sleigh rides. During the summer, a game of golf is found at Timber Ridge Golf Club and the Wildwood Golf Course, while hikers can trek the Bearskin State Trail, Fallison Lake Trail, and the Lumberjack Lake Trail.

Eagle River

From Minocqua, head east on Co Hwy J – a beautiful and heavily wooded road – and connect to State Route 70, continuing into Eagle River. Found appropriately on Eagle River, Eagle River is known as the Snowmobile Capital of the World.

Must See
Head straight for Eagle River – like, the actual river – for awe-inspiring Bald Eagle sightings. Learn more about area nature and wildlife at the Northwoods Wildlife Center, and the Trees for Tomorrow Natural Resource Education Center.

Local Guide
Racing is big in this neck of the woods thanks to Eagle River Speedway and the Crandon International Off-Road Raceway. And don’t miss the Amsoil World Championship Snowmobile Derby at the Eagle River Derbytrack.

Winter travelers are obviously encouraged to snowmobile after stopping by the World Snowmobile HQ – home to the Snowmobile Hall of Fame. Summer visitors, choose from horseback riding, zip lining, and plenty of fishing, boating, water skiing, swimming – it goes on.