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Our Brand Portfolio

Discover the many brands all designed to meet the unique travel needs for guests around the world.

Best Western^® Hotels & Resorts offers a global network of hotels in nearly 100^† countries and territories worldwide. From our traditional hotel brands, to our extended stay or unique boutique and upscale options, there is something to complement your travel needs around the world.

GLō^®

BW Premier Collection^®

Vīb^®

Best Western Plus^®

Best Western Premier^®

Sadie^®Best Western

Best Western^®

BW Signature Collection^®

Executive Residency by Best Western^®

Aiden^®by Best Western

WorldHotels^TMCollection is a curated global offering of the finest independent hotels and resorts around the world. Each WorldHotels property is as exquisite as the destinations you find them in, creating unforgettable experiences from the moment you walk through the doors.

WorldHotels^TMLuxury

WorldHotels^TMElite

WorldHotels^TMDistinctive

WorldHotels^TMCrafted

SureStay^® Hotel Group offer value-oriented travelers an exceptional experience at an affordable price. Comprised of four distinctive brands, SureStay Hotel Group offers traditional and longer stay travelers comfort and value while away from home.

SureStay Hotel