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Best Western Rewards® Nella Top 3 di US News

Best Western Rewards® Nella Top 3 di US News

PHOENIX (August 4, 2015) – Best Western International announced today that the brand’s loyalty program, Best Western Rewards® has been recognized as one of the top three hotel loyalty programs by U.S. News & World Report’s 2015 list of the Best Hotel Rewards Programs. This is the third consecutive year Best Western Rewards has earned a top spot by the publication. 

U.S. News identified the top hotel rewards programs using a methodology that weighs five components: network size, property diversity, geographic coverage, extra benefits and ease of earning a free night. In total, 18 of the most prominent hotel loyalty programs were evaluated for the 2015-16 rankings. 

“We are thrilled to learn that Best Western Rewards has received a top three ranking by U.S. News for the third year in a row. We have been on a journey of listening to our guests to design a loyalty program that truly meets their needs,” said Dorothy Dowling, senior vice president of marketing and sales. “Best Western has been celebrating winning more awards than ever before, and that wouldn’t be possible without our loyal guests.” 

Best Western’s loyalty program, Best Western Rewards has emerged as an award-winning powerhouse among hotel loyalty programs in recent years. In addition to being recognized by U.S. News & World Report for the past three years, and J.D. Power Associates has also ranked the loyalty program as one of the top three hotel loyalty programs. Best Western Rewards was also named Up and Coming Program of the Year, Middle East/Asia/Oceania in the 2015 Freddie Awards. For more than 25 years, the program has served as one of the industry’s most generous rewards programs where points never expire. It has the lowest redemption thresholds for awards, and is one of few loyalty programs that is truly international. With hotels in more than 100 countries, Best Western makes it easy for members to earn points that can be redeemed for global free room nights with no blackout dates, the Best Western Travel Card, dining, shopping and entertainment gift cards, gas cards, airline/partner rewards and much more. Best Western’s Status Match...No Catch® program will match members’ elite status in any other hotel loyalty program, free of charge. 

 

INFORMAZIONI SU BEST WESTERN INTERNATIONAL, INC.

Best Western Internati onal, Inc., la cui sede centrale si trova a Phoenix, Arizona, è un marchio privato di hotel con una rete di 4.100* strutture in oltre 100* paesi e regioni in tutto il mondo. Best Western propone sei diversi marchi di hotel per soddisfare le esigenze dei costruttori e dei viaggiatori in tutti i mercati: BEST WESTERN®, BEST WESTERN PLUS®, BEST WESTERN PREMIER®, BEST WESTERN PLUS EXECUTIVE RESIDENCYSM, VībSM e BW Premier CollectionSM. Best Western, che quest'anno celebra il 69° anniversario di attività, fornisce supporto ai suoi albergatori nelle attività operative, nel marketing e nelle vendite a livello internazionale, nonché servizi di prenotazione online e tramite cellulare. Oltre 22 milioni di viaggiatori sono membri di Best Western Rewards®, il pluripremiato programma fedeltà del marchio, uno dei pochi in cui i punti guadagnati non scadono mai e possono essere riscattati presso qualsiasi hotel Best Western nel mondo. Le partnership con AAA/CAA, Minor League Baseball e Harley-Davidson® offrono ai viaggiatori nuovi modi entusiasmanti per interagire con il marchio. Best Western continua a stabilire nuovi record per i premi e i riconoscimenti ricevuti nel settore, tra cui la nomina da parte di Business Travel News a miglior catena di hotel sia per BEST WESTERN, sia per BEST WESTERN PLUS, le tre vittorie consecutive al Compuware Best of the Web Award per il migliore sito Web di hotel e la nomina per sei volte consecutive a Hotel Partner of the Year da parte di AAA/CAA. Il 40% degli hotel Best Western nel mondo è stato premiato con il Certificate of Excellence di TripAdvisor per la soddisfazione dei clienti. 

Per maggiori informazioni o per effettuare una prenotazione, visitare il sito Web www.bestwestern.com.

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